Boost Your Business with Google Marketing Kit
Google always strives to empower businesses and marketers and the Google Marketing Kit is a major effort of its support. It is a selection of customisable templates to promote your business. This includes stickers, posters, social posts, and more. The amazing part is that each template is highly customizable with pre-set backgrounds, messages, fonts, and templates ready for you to roll out both online and your store or office.
The kit, like many Google tools, encourages business owners to use their platform, without using multiple sites and a huge investment. This kit helps entrepreneurs and small business owners in cutting time and marketing costs and allowing business owners to grow without hiring a content marketer. It offers your ready-made content and sharing option with the click of a button.
How to Start
To use the Marketing Kit, first, you need to create your business profile on Google My Business and get it verified also. Check our step-by-step guide to create your listing and get verified.
Also, make sure that your profile is up-to-date and you have filled all business info correctly. It is from this data that the Kit will draw content for the marketing posts and campaigns.
Invest some time on creating and managing your profile, post the latest updates and promos, collect reviews and respond to those who have given reviews, add pictures time-to-time, and build a community.
When you keep your profile fulfilled with quality content, you actually provide plenty of information to your Marketing Kit.
So, what to do now?
When your business is set up and verified, it will appear in the drop-down list.
You will see a page to download your window stickers. Download these files; they are delivered print-ready, so you just need to order them.
Stickers are excellent for your store window, your mobile van or work use; share them with your employees and also ensure that you can have more and more followers.
Reviews are required for your good digital appearance; these stickers will help you collect a couple.
Your Personalized Marketing Kit
You can easily see that the personalized marketing kit is already filled with your reviews and business details in the image. Here, if you want you can also edit and customize as per your need.
With multiple tools, you can make changes in the review text, style, background or the colour palette. You can even easily come up with seasonal designs and make your amazing New Year message.
Once you are done with the design part, download your personalized marketing kit, the zip file contains all kinds of promotional materials. You will also get printable versions plus a PDF with tips on how to utilise your new material.
Different Materials of the personalized kit
- Social Media Posts
- More Stickers
- Table Tents — foldable self-standing signs
How to Use the Marketing Kit Online
Now, your marketing kit is ready, so how to use it online? Fortunately, the market kit offers ready-made posts for the social platform, to share on your different social handles like Instagram, Facebook, Pinterest, LinkedIn, and a direct link to add as an on your Google My Business listing.
You can easily switch between review posts and business posts like location, opening hours, your star rating and share things with your followers also.
How to Use the Google Marketing Kit for Instore
Your files are also delivered as print-ready, so you can easily share them anywhere and anytime. Additionally, everyone loves the window sticker. You can easily pimp out your office with these; they will serve as a reminder for your clients to make sure that they keep reviewing you.
When you can keep yourself in front of mind for loyalty business,
This also helps you to create a kind of curiosity and interest for those people who passed by your office or store. It will remind them about your business when they will look to buy a product or service you offer.
Keep Creating New Promotions
With the platform, you can create and download fresh material every time you have anything new.
Market your brand with Google Marketing Kit, this is quite easy.
Overall, investing your time and effort on Google Marketing Kit is worth. It takes a lot of the pain out of creating your social media strategy, quality content and building a strong base of revisions for the customer who might be your potential customer in future.
That’s it; hope you find the article helpful and interesting. If you have any doubt about Google Marketing Kit or you want to share your personal experience, let us know in the comment section below. We will be happy to hear from you.