The CEO Magazine
A monthly magazine for business leaders and decision makers
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MUKUND VENKATRAMAN

Design Foundry: offering brands ideas with a deeper connection and design-led thinking

Design Foundry: offering brands ideas with a deeper connection and design-led thinking American Historian Daniel J. Boorstin once remarked that “An image is not simply a trademark, a design, a slogan or an easily remembered picture. It is a studiously crafted personality profile of an individual, institution, corporation, product or service.” A lot of effort goes into the designing process involving a whole lot of complex visual communications, talent, creativity, dexterity, technical expertise and an acute understanding of…
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