The CEO Magazine
A monthly magazine for business leaders and decision makers
Browsing Tag

A & M Communication

A & M communication: advertising and public relations redefined

A & M communication: advertising and public relations redefined Advertising and public relations, two of the most important and versatile ways to communicate to the masses. Advertising, is a paid form of marketing communication which uses and disseminates messages to promote or sell a product, service or idea. Whereas, Public relations or PR is the practice of managing the dissemination of information between an individual or an organization and the public. It is the idea of creating coverage for clients for free, which…