"I am convinced that nothing we do is more important than hiring and developing people. At the end of the day, you bet on people, not on strategies. Neither blueprints nor strategies only people are the key to success," S. K. Singh shared the best advice he has received in his life.
S. K. Singh is the Managing Director of a dignified and renowned brand, Cachet Pharmaceuticals. The second-generation entrepreneur navigated through a life journey with a deep-rooted purpose of creating a better quality of life. Interestingly, his affair started with the pharmaceutical industry in childhood.
While its foundation stone laid on 25th April 1978 to make its space in India's highly respected pharmaceutical company, Cachet Pharmaceuticals, started as a result of the passion to change the world & the power to imagine better.
Today, it has achieved the apparent goals of catering affordable medicines for the general population and also generated scope for generating employment.
Today, Cachet is recognized for being a customer-centric, professionally efficient, and technologically driven pharmaceutical company inclined to an upswing in the Healthcare Industry. Cachet is engaged in the manufacturing and marketing of specialty formations and nutraceuticals to cater to the demands of both, domestic & international markets.
Cachet is well poised to rapidly scale newer heights of success as its directors create a symphony with talented and dedicated professionals, notable plant accreditations, fine quality products with excellent packaging, and their commitment to excellence.
Cachet is pursuing opportunities in emerging markets and strengthening the value proposition of its medicines in ways that resonate with other players and patients to ensure long-term sustenance by way of 'Brand Recognition' and the creation of 'Brand Value'.
Cachet has symbolic existence in distinct therapeutic segments i.e. Anti-bacterial- Antibiotic and Anti-incentives, Gastroenterological, Anti Malaria, NSAID's- Pain management and Anti-inflammatory agents, Anti Osteoporotic, Phytoestrogens, Antioxidants, cough and cold Management, calcium and Iron Supplementation, Multivitamins and Multi minerals, Nutraceuticals.
"As the MD of the most innovative healthcare company, I have gained life-altering lessons from my mistakes. Mistakes teach us to clarify what you value, what you like, what you don't want, and what you don't need. When you shift your mindset, it allows you to understand that there are no mistakes; there are only lessons and learning opportunities.
To deliver sustainable growth amidst this evolving landscape, we are judiciously investing in our infrastructure, capabilities, people, and processes to build a company that is agile and future-ready. We are committed to deliver high-quality drugs and adhere to regulatory compliance.
Continuing with our investments this financial year, we further added to our manufacturing and R&D capabilities, expanded our product pipeline, strengthened our field force to increase our coverage, and optimized various processes to drive higher productivity and efficiency.
I plan to lead the value-based solutions that can be easily implemented into business plan today including a focus on the customers' perspective, consistently improving satisfaction, implementing marketing models into the strategy, and creating a memorable customer experience.
We foster emotional quotient (EQ) more than intelligence quotient (IQ); by stating this I mean we look for candidates who can adapt to the culture of our company," S. K. Singh emphasized.
Cachet is committed to providing an enriching career path, collaborative and autonomous work environment to attract, retain and develop the best in class talent. Employee efficiency and talent determine the pace and growth of the organization.
With people as their strongest assets, they believe, employees are the face, nurturers, and backbone of our organization. Committed to helping reach employees' potential, together, they build a collaborative culture that nurtures and inspires to deliver the best to build a globally respected organization.
Pandemic became synonymous with high attrition in many brands, but that was not the case at Cachet, a brand that robustly believes that people are their strength. In the unprecedented times of the pandemic, the company believes that its people will ensure a turnaround in business going forward.
While every Cachet member worked from home, they utilized this period to engage the field force of around a thousand employees online skill-building facilitated by the Marketing and Training Department. Similarly, HO cross-functional teams were aggressively engaged through department wise online weekly review meetings, webinar participation (as part of the L&D process)
S. K. Singh is looking ahead at 2020-21 with an extremely optimistic and confident lens to feature within Top 50 Company in Prescription as a follow-up to their improved Pharma ranking over last year.
The brand has successfully been established in the pain management, gastro, and antibiotics. While their newly launched products have created lots of noise levels with distinction, the brand also enjoys less attrition rate compared to the industry, and all field forces are trained & motivated for meeting future challenges.
"Right strategies in customer, product, people and process, and right intention and focused direction, I am confident desired performance will be reached. Every Cachet employee are ready to embrace the challenge of the highly competitive market and take Cachet at the top together." – S. K. Singh
Realizing the purpose of his life, to add sustainable value to society, S. K. Singh laid the foundation stone of KPS Foundation Charitable Trust in the memory of his late great grandfather Shri K P Srinarayan. Singh envisioned creating new and better India by providing health, education and empowerment of women and underprivileged.
KPS Foundation takes initiatives which includes catering education of the deserving needy youth, health care for the abandoned elderly, women, and children, providing financial assistance for the treatment of the poor cancer patients, and contributing to the medical camps all over India organized by the private bodies and NGOs.
One of the significant milestones in the 2019 fiscal includes the company prescription growth 15% one of the highest growth registered by any other company in top 100 list.
Traxol range crosses sale of 115 cr. in domestic market.
"International Star for Leadership in Quality Convention award" at Paris by Business Initiative Directions (BID)-2015
"European Award for Best practices 2016" at Brussels by European Society for Quality Research (ESQR)
"UBM Initiative Recognition-Emerging Exporters of the Year 2016" for our business achievements by UBM India
The recognition of INSPIRATIONAL COMPANY with all its privileges and obligations- Prague, Czech Republic-2018
Best Companies to Work For 2020 by SiliconIndia
Mr. Rajesh Kumar, a qualified Civil Engineer graduated from University of Bihar as Bachelor of Science, has been associated with our Company since Oct'1992. He has vast experience in Export & International market transactions.
Mr. Rajeev Ranjan, graduated from University of Bihar as Bachelor of Commerce, has vast experience in HR & Indian Pharmaceuticals market transactions. He has been associated with our Company since Oct'1992.
Mr. Sanjay Kumar, President of Factory Operations based at Baddi, has been associated with Cachet for more than 30 years. He is the force behind running our factory operations and providing valuable guidance for management. Factory Operations has grown leaps and bounds under his leadership.
Mr. Indranil Chakraborthy is the Chief Operating Officer- Sales and Marketing at Cachet. He is a Progressive Sales & Marketing professional with 37 years of experience with primary focus on developing business through development of people and customers.
He has been instrumental in empowering Cachet employees with transparency, commitment, and predictable Leader Behaviour.
He is the Vice President of International Business and has an experience of 27 years in international business. He graduated from St. Xavier's College, Mumbai and has done Masters in Business Administration from University of Poona. His specialties includes International Business, International Trade, Regulatory, Digital Marketing and Branding
Jitendra Jha, Assistant Vice President-Finance is CS and CA professional with more than 14 years of experience in F&A, Business Finance and Financial Reporting. He has an Expertise in taking commercial decisions, P&L Management and leading Cash Flow Management.
Mr. Arunkumar D. Deshmukh-Independent Director
Dr. Anuja M. Sinha-Independent Director
Mrs.Premlata Singh-Non Executive Director
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