Every space, personal or business, requires planning on how the interior would look. Interior design, a widespread phenomenon dating back ages, carries the essence of the people residing in it or the flavor of the business and its reflection.
The modern convention takes inspiration from the times and stays true to its roots. Esthetics Interior is synonymous with the interior design world, maintaining quite the legacy.
Esthetics Interior started its business operations in 2011 and has since been one of the most reputed establishments. Their team consists of highly experienced and well-regarded professionals from the interior design field. They offer interior design services to home and business owners alike from their design studio in Delhi.
They have over 11 years of experience in a diverse range of projects, including designing and executing projects for residential and commercial clients based in Delhi and its surroundings.
Over a decade-long journey, Esthetics Interior has established its manufacturing unit for customizing furniture. These customization services are designed based on the client's budget and requirements.
Esthetics Interior has provided all turnkey interior execution such as furniture, furnishings, accessories, civil work, paint job, tiling, false ceiling, glass work, etc.
What started with just 5 team members and a small manufacturing unit. Esthetics Interior came far with its current 60-member in-house team and doubled manufacturing unit centered in Delhi.
They registered once they started working full-scale with 5-6 projects at a time. In 2022, the team is at a stage of handling 12-14 projects at a time. They are currently located in Kirti Nagar, New Delhi.
The interior design industry is snowballing, and Esthetics Interior is coming up with new experience centers to tackle it. Esthetics Interior showroom covering 3000sqft area is set to open in November 2022, Raja Garden, Delhi. Customers can choose from a wide variety of ready furniture and furnishings in a single store.
Esthetics Interior rarely bother about the market trends and follow a different approach to bring the decisions in their favor by proposing the exact thing their customer wants in terms of aesthetics.
Another thing that sets them apart is imposing a budget on its customers instead. They plan the design based on the customer’s budget.
Esthetics Interior base its entire success on the clientele they have earned through word of mouth. Clients appreciate being heard. They will hire the agency if they feel the professional understand their requirement.
Esthetics Interior builds the trust of its clients by connecting with them. Esthetics Interior is based on the fundamental values of delivering quality and after-sales services. They try to finish the maintenance and repair work quickly. This is the sole reason for the company receiving so many referrals.
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Esthetics Interior studio offers a full range of interior services, including design and drafting, project management, and execution.
Interior Design & Space Planning: This specific service is for curating a stunning design with functionality for a semi-furnished space that requires furniture and finishing decor.
Esthetics Interior will understand the specific needs and devise concepts and 3D designs accordingly. Once the design gets approved, they will survey the site, test the space flow, and source tradesmen based on specific project requirements.
Furnishings & Decor: For a fully furnished space, Esthetics Interior’s bespoke furniture solutions and custom decor give life to design ideas and create a unique space.
Esthetics Interior has a single principle, “It doesn’t matter how much training and experience we have as a Firm. Our Clients are always more knowledgeable about what works for them than we will ever be. It’s our job to take their insight and translate it into a visual medium.” The client’s thoughts are the priority; they believe their interior solutions must reflect the owner's personality.
With a manufacturing unit to customize all proposed furniture designs, a dedicated labor force and following firm deadlines, the time frame for the turnkey project completion is less than 70% of the industry norm.
Esthetics Interior has worked with so many people that it is hard to keep track of everyone. However, they have listed out 68 clients. Some of the prominent ones include
Client Name | Occupation | Work Scope | Location |
---|---|---|---|
Amit Jain | Director - Apno Ghar - Manesar, Airport Hotel Delhi | Residential Houses & Hotels | Delhi, Gurugram |
Naresh Katariya | Owner Sindhi Dryfruit, Lajpat Nagar | Farm House & Residence | Noida & Lajpaj Nager |
Karan Manchanda | Ball Star Industries | Independent House | Kriti Nager, Delhi |
Minal Mahida | Partner Astrapia Consulting & Co-Founder Matri | 4 BHK Residential | Golf Course Road, Gurugram |
Paras Kochhar | Captain - Merchant Navi | 4 BHK Residential | Golf Course Road, Gurugram |
Inderpal Singh Mudarh | Jogendira Industries | Independent House | Bali Nager - Delhi |
Vikram Malhotra | Sr Manager Aeronautics, Vistara Airlines | Independent House | DLF PH 3, Gurugram |
Nilay Khandelwal | MD Micheal Pages - Singapore | Villa Designing | Singapore |
Rajdeep | Global Vice President, Jacobs Engg. | Farm House (Ongoing) | Manesar |
Nikhil Gupta | Owner Gauri Nuts | Residential & Commercial | Naraina - Delhi |
Ashish Anand | Director, BNP Paribas | Residential - 4 BHK | MG Road, Gurugram |
Aman Mehra | Vice President - DBS Bank | Residential - 4 BHK | Gurugram |
Asha Anand | Vice President & Regional Head - Citibank | Residential - 4 BHK | Gurugram |
They have served all these people with a strength of 60+ karigers, designers, draftsmen, and Supervisors. Esthetics Interior does not have any investors backing its cause. For Esthetics Interior, the significant achievement will be the inauguration of the studio or experience center very soon.
Esthetics Interior ran into many challenges over challenges, some of which are mentioned below.
Budget & Timeline: Clients always look for a value-for-money solution with less time to complete the project and charge less. The Esthetics Interior team initially grounds the client's expectations to reality, so there remains no confusion or frustration at the finishing stage.
Dealing With Unexpected: Sometimes projects never go as they are planned. When the vendors fail to deliver the product on time, or the delivered products do not meet the expected standards, Esthetics Interior has to build new strategies, and implementing a new idea can be challenging for the team.
Avoid Burnout: In times of huge workload, team members cannot perform to their full potential, which affects the entire business. They avoid burnout by taking breaks between work to keep their mind fresh and be more efficient and productive.
Financial Challenges & Business Promotion: Maintaining proper finances and tracking unnoticeable wastages and overhead expenses is another challenge. They are also working on finding key marketing agencies and digital mediums to promote their company.
Ms. Swati & Mr. Hitesh- The Creative Brain Behind This Interior Designing Venture
Esthetics Interior was founded by Ms. Swati & Mr. Hitesh in 2011. With a degree in interior design, Ms. Swati has been working in the industry for 16 years. Her first 4 years of experience were as an assistant designer for an interior design firm.
Only after her wedding to Mr. Hitesh did she take up freelancing. After 3 years of grinding as a freelancer, the couple started their own firm. Mr. Hitesh is an MBA and was already a jeweler by profession. They also have a jewelry showroom in Rajouri Garden, Delhi.
Ms. Swati’s father used to be a builder by profession. This gave her the opportunity to visit sites quite often where the process of construction and building structures fascinated her, and this fascination turned into a profession when she grew up.
In this journey, the vision of Esthetics Interior is to offer quality-driven design consultancy service. From their client's interior to architecture, every aspect of residential, corporate, and retail markets they wish to deliver every project with relevance, timeless elegance, and enduring appeal.
They focus on creating an aesthetically pleasing vision from the get-go bringing creativity and style to their customers. They will plan an adequate layout for the personal or commercial space handed over to them.
Hence, the mission of Esthetics Interior is to be recognized for its services in the interior design field with its creative design and professional project management expertise and by building a firm customer relationship. From interior to architecture, they are very accurate in delivering each project on time.
Future Trends In The Interior Designing Realm
The COVID-19 pandemic saw the onset of the green revolution, with indoor and outdoor plants proving to be wonderful companions. Other than that, DIY (Do It Yourself) home decor trends are also gaining popularity in 2022. It is more than just a hobby to use artistic and unique pieces to fill spaces. Another trend recently gaining much clout is wickers and colorful prints.
Esthetics Interior’s Current Proceedings
Esthetics Interior is working on building farmhouse projects from scratch. Their services include Building, landscaping, interior styling, and all aspects of interior designing. They They have completed a single farmhouse recently in a time span of 40 days, including the whole turnkey interior, furniture and furnishings, tile works of kitchen and bathrooms, and swimming area.
The dream of every graduate looking for career options to own their master's. Entrepreneurship is not easy, and one may face some initial hurdles, including funds and experience, but things get easier with time.
The crucial part is to identify the loophole in the market and fill the gap. Having the knowledge of what your clients want is downright important, which will keep the team updated with products and design relevant to them and trending in the market.
No one is born an entrepreneur, and it takes effort and determination to go the distances and learn from mistakes. Client feedback is essential for any company that wishes to grow. An entrepreneur's prime focus should be establishing a strong network and to manage finances in an organized manner.
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