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ACTIVATING BUSINESS OPPORTUNITIES FOR B2B COMPANIES WITH RELEVANT MARKETING TACTICS

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ACTIVATING BUSINESS OPPORTUNITIES FOR B2B COMPANIES WITH RELEVANT MARKETING TACTICS

For the B2B e-commerce sector today, India presently is acting like the arena with mammoth investments coming from the international players.

After the number of policy changes and initiatives like Digital India that have taken place in recent times, the country is in an interesting stage of transformations. In the coming few years the B2B market is anticipated to grow exponentially around the world and hit an approximate of more than a $100 billion which will consequently amplify the Indian market to great heights.

In this rapidly moving market, a leading firm, Salezcraft is optimizing the B2B technology, innovation, and solutions. Strategically located in Pune (Maharashtra), the company has a rich experience in a wide array of business verticals ranging from tech, financial services, utilities, real estate, retails, education, and e-commerce.

Serving solutions for clients like Microsoft, IBM, and HP, Salezcraft is a breakthrough of Mr. Hussain Kachwala. He has put together a result driven creative approach to activate business opportunities for B2B companies using relevant and effective marketing tactics and techniques.

THE MAN BEHIND THE IDEA

Mr. Hussain Kachwala – Founder & CEO, Salezcraft,

A versatile and highly successful entrepreneur and founder, Mr. Hussain serves as CEO of Salezcraft. Currently, he is a global leader in B2B-based sales & marketing solutions, his leadership has taken Salezcraft to a global market leadership position, connecting with organizations like Microsoft and IBM. He has built a responsive organization that continually anticipated and adapts to the needs of the market. Now a recognized innovator is known for achieving business goals, Mr. Hussain successfully kept the company on the top.

Mr. Hussain brings rich experience of many years in managing change for improvements in challenging situations of B2B industries for all types of businesses. His passion for providing solutions to problems has given birth to a unique model of Salezcraft work culture which focuses on mission and vision of adding values to the lives of people. From the busy schedule of managing the company’s operations, he loves to spend time to generate leads with the other staff.

The B2B scenario is starkly different from the B2C, and Salezcraft believes that the world could benefit from working in tandem with a team that dedicatedly orchestrates with complex data while finding innovative ways to coalesce universal marketing wisdom. Over the years, they have meticulously worked with clients from Technology Companies, Media Agencies, Publishers, Marketing companies and more.

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Serving as a leading B2B company, Salezcraft has collaborated and assisted services to one of the biggest brands in the market offering an outsourced solution to match their ambitions to increase their market share, drive revenues and maximize business efficiencies.

The people at Salezcraft do this by combining a number of their specialist skills – from sales to customer services, finance, and customer marketing – to meet that objective. Applying their category specialist knowledge and insights, coupled with their expertise and breadth of sales coverage across all trading channels, and that has proven successful in supporting brand owners to help build great brands.

Implementing lead generation solutions in various businesses can be challenging on account of various factors, which Salezcraft has been successfully achieved by adopting a customer-centric approach rather than a traditional product-centric approach. Thoroughly analyzing your business needs, industry and service requirements, the company delivers tailor-made, cost-competitive, scalable and robust B2B solutions.

The company’s experience and expertise across industries of tech, financial services, utilities, real estate, retails, education, e-commerce, and another translate into a differentiated value proposition and stimulates time-to-market for clients. They deliver comprehensive services to over a hundred businesses. The transparent, efficient and flexible world class lead generations process zero downs risks of project failures and creates productive B2B solutions that meet present as well as future demands.

Salezcraft aims to democratize innovation by transforming ideas into tangible leads and inculcate the spirit of innovation among all. The company is setting new benchmarks in quality, reliability, and transparency using proven B2B management techniques, which has become the way of life for Salezcraftians.

They share a vision to be a model company. This vision drives the company to deliver the best possible results for the communities they serve by living a set of core values. The people at Salezcraft believe that being a model company means winning in the marketplace with integrity and honor. A great culture is a foundation for success—for them and their customers and partners.

Salezcraft’s success can be attributed to the work culture of the company. Initiated with just four members in the team, now the size has increased by fifty people. The company has people whose sole job is to keep employees happy and maintain productivity.

“I would not like to use the word ‘employee’ for them, they should be called staff or team members. The company has been booking day-to-day with the help of our highly professional and talented team who are working with great zeal. Salezcraft’s staffs are the heart and soul of a go-beyond culture that enables the company to attract and retain one of the best teams in the field and drives the company’s competitive advantage. Our commitment to shared values unites them globally and fosters an environment in which innovation and teamwork thrive” acutely conscious for his employees, asserts Mr. Hussain.

The world has witnessed many political alliances and peace agreements but in the world of B2B business, strategic alignment between sales and marketing is unheard of. This is where Salezcraft comes into the picture. They’re a bunch of passionate individuals who have a serious thing for B2B marketing, content creation, lead generation, and stuff like that. They work hand in glove with the client to identify, hash out, and deliver intelligent marketing solutions that are in lockstep with your business goals.

Their marketing approach is refreshingly human. All of their strategies, initiatives, and campaigns revolve around the needs and challenges of their clients. While they like to walk on a well mapped-out trajectory, they also like to be fluid enough to traverse in new directions the clients want to explore.

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