Ebix’s Travel Exchange, Via.com Launches the Biggest Online Travel Sale: BOTS 2017
The Biggest Online Travel Sale – BOT 2017 – will go live from 10th December 2017 across Via.com desktop site, mobile site, Android and iOS app, and will last till 17th December 2017. BOTS 2017 will be actively promoted through television ads on a number of creative mediums including Star Sports Television channel during the India – Sri Lanka one day and T20 cricket matches beginning this Sunday. It will be promoted on social media with the hashtag #VIABOTS.
With the aim of building an airport like enterprise exchange for India, while consolidating the entire gamut of financial services, Travel is a key element of the EbixCash Financial Exchange, with an estimated 600 million Indians taking some kind of travel voyage last year.
Bhavik Vasa, Chief Growth Officer, EbixCash said, “This is the third edition of the Biggest Online Travel Sale and we expect this to be the largest travel sale ever in terms of scale and bookings. The Christmas holiday period is traditionally a period of vacationing and travel for people across the country, and thus our holiday sale is targeted to maximize savings on travel and accommodations for our customers.”
Customers can avail blockbuster deals in this sale period, which include:
- Up to 50% cashback on flight tickets,
- Best deals on more than 400,000 hotels across the world, or up to 80% off on hotels,
- Up to Rs. 30,000 off on holiday packages to exotic locales like Europe, South Africa & Australia
- Benefits for advance booking traveller who is looking to secure great deals for the 2018 summer vacations
Via.com had previously run a holiday sales offer in 2015 and 2016, both of which were hugely successful with the company registering 10x increase in traffic and 8x surge in transactions. This year, Via.com expects a 20x to 30x surge in traffic during the sale period.
Via is recognized as a leader in the travel space in India, besides being the only profitable Travel exchange out of all its peers, while having grown at a CAGR of 45% over the last 3 years. One of South East Asia’s leading travel exchanges with over 110,000 distribution outlets and 8000 corporate clients, Via processes over 24.5 million transactions every year. Via’s multi-channel exchange also engages directly with consumers through its B2C website and mobile application platforms.
Via is an integral part of the Ebix group’s integrated EbixCash platform, that offers mobile Phone Recharges, Money Transfer, Insurance, Prepaid Gift Cards & Retail Products, besides Domestic & International Air, Hotel & Holidays, Rail, Bus and Rental Car bookings amongst other services.
About Ebix Inc.
A leading international supplier of On-Demand software and E-commerce services to the insurance, financial, e-governance and healthcare industries, Ebix, Inc. provides end-to-end on-Demand solutions ranging from infrastructure exchanges, front end & back end enterprise systems, outsourced administrative & custom software development solutions, and risk compliance solutions for various entities involved in these industries.
With 45+ offices across Australia, Brazil, Canada, India, New Zealand, Singapore, the US and the UK, Ebix powers multiple exchanges across the world in the field of life, annuity, health and property & casualty insurance while conducting in excess of $100 billion in insurance premiums annually on its platforms. Through its various SaaS-based software platforms, Ebix employs hundreds of domain specific business and technology professionals to provide products, support and consultancy to thousands of customers on six continents. For more information, visit the Company’s website at www.ebix.com
An EbixCash initiative, Via.com has a robust distribution network which encompasses over 85,000 agents in India, 14,700 agents in Indonesia, 9,900 agents in Philippines, 600 agents in Singapore, 350 agents in UAE and Oman, and has also emerged as the largest travel solutions provider in Philippines.
Incorporated in February 2007 in Bangalore, India, the Company is one of the fastest growing & profitable travel companies in Asia’s online space driven by technology. The Company is a leading distributor of transportation ticketing, accommodation reservation, packaged tours, corporate travel management, travel ancillaries, retail and financial services. The company offers its services through a robust, highly scalable cloud based technology platform consisting of mobile apps, websites, corporate platform, and a centralized, toll-free, 24-hour customer service center.
VIA’s Corporate Travel Management Business unit helps corporate clients effectively manage their travel needs and significantly reduce travel expenses. VIA expanded its footprints to Philippines, Indonesia, Singapore and UAE. Today, Via’s network includes over 110,000 active travel partners across 2,700 towns and cities & over 13,000 pin codes across Asia and over 7000+ signed SMEs. For more information, visit the Company’s website at http://www.via.com
An Ebix Group initiative, EbixCash is emerging as one of the leading Financial Exchanges in India. With a ‘Phygital” strategy that combines 224,000 physical distribution outlets to a Omni-channel online digital platform, EbixCash has established an enterprise financial exchange portfolio that encompasses leadership in money remittance (domestic & international), travel, pre-paid & gift cards, utility payments etc. Ebix’s recent joint venture initiative with Bombay Stock Exchange positions it strongly in India’s insurance sector. EbixCash’s portfolio of products can be accessed digitally anywhere as also across its distribution outlets spread over 5,500+ cities and towns. For further details, visit www.ebixcash.com
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