6:01 pm - Tuesday December 12, 2017

FreeCharge Goes Big on Digital Entertainment Space

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Business Wire IndiaFreeCharge, India’s leading digital payments platform today announced its partnership with ALTBalaji, largest digital platform for original shows from India, to provide easy, secure and fast digital payment solutions for users.

The company also recently partnered with Eros Now and SonyLIV to accommodate a large set of millennials’ preferences of watching their favourite movies and shows on the go and to binge watch at their convenience.

These partnerships enable FreeCharge users to subscribe and pay for leading digital entertainment services on their platforms and cater to a wide set of audiences present across. Aimed at young audience, the objective of the tie-up is to provide users easy, secure and 2-click pay and check out option for quality entertainment content.

Talking about the partnership, Ankit Khanna, Chief Operating Officer, FreeCharge said, “The audience today have slowly begun shifting towards online platforms for their entertainment needs and streaming services provide innovative content with a mass appeal. We are happy to be the payment facilitators for leading digital entertainment companies such as ALTBalaji, Eros Now and SonyLIV to ensure customers get quality entertainment without any difficulty. The aim is paying for preferred movies and shows should be as convenient as accessing them online.”

FreeCharge is building an ecosystem of merchants to make consumers’ daily payment transactions frictionless and convenient. With this partnership, FreeCharge further expands its usability across more consumption buckets of its consumers. The company which has tie-ups across brands and categories both offline and online aims to become the most preferred option for digital payments by making available easy, secure and less than 10 seconds pay and check out options to consumers. 
About Freecharge

FreeCharge is India’s leading digital payment services firm. Consumers across the country use FreeCharge to make payments for their prepaid recharges, postpaid bills, DTH recharges, broadband recharges, utility bill payments such as electricity across nearly 25 distribution companies, gas and water. In addition, consumers can use their FreeCharge wallet to pay for their fuel purchases, travel and commute bookings, food delivery and dining, movie and event tickets, shopping needs across leading offline and online merchants. FreeCharge’s prominent merchant partners include HPCL, IOCL, IRCTC, foodpanda, Swiggy, Zomato, Mcdonalds, Shoppers Stop, Pantaloons, bookmyshow and a host of others. FreeCharge has millions of registered users, is PCI DSS compliant for information security and insures the wallet balance up to 20,000 of its users in case of mobile theft, thus being one of the safest e-wallets to use. With more than 90 percent of transactions originating from its app, FreeCharge is at the forefront of the mobile commerce revolution.

For more details, please visit https://www.freecharge.com or download the FreeCharge app

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