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LECHAL – World’s First Haptic Footwear brand offers interactive Smart-Shoes

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Krispian Lawrence, CEO and Co-Founder, Ducere Technologies

LECHAL – World’s First Haptic Footwear brand offers interactive Smart-Shoes

By Editorial Staff

If phone becomes Smart, can the footwear be far away? Lechal, the world’s first interactive haptic footwear enables users to navigate hands-free and also tracks their fitness metrics. Available as an insole or a shoe, the stylish and comfortable smart footwear can be worn like any other, but offers never-before-seen functionality. By pairing with the Lechal app via Bluetooth, the users can set a destination and receive directions via haptic vibrations on their feet making any journey truly hands-free. If the wearer needs to turn left, the left side will gently vibrate and so on. Navigating to a variety of destinations has never been easier, and users are no longer required to stare at a screen constantly to ensure they are navigating to the correct destination. Lechal also has an offline mode, so the users don’t need to be connected to use the product.

Under the brand name Lechal, Ducere launched its first product – the world’s first interactive haptic footwear in 2014. Now Lechal is a fashion and lifestyle brand that has been recognized globally for innovation, winning several awards and recognition, including Frost & Sullivan India’s New Product Innovation Leadership Award and the second place at Rec@nnect Challenge, a partnership between CRDF Global and the United States Department of State in 2014. Recently,  Ducere has been selected as a “Cool Vendor” by Gartner.

By pairing with the Lechal app via Bluetooth, the users can set a destination and receive directions via haptic vibrations on their feet making any journey truly hands-free. If the wearer needs to turn left, the left side will gently vibrate and so on.

Lechal – the word’s etymology lies in the hindi word lay-chaal, which denotes “Take me along”. This footwear is a disruptive innovation designed to smoothly integrate into the everyday. According to the company, Lechal is for everyone – people who like to travel and explore, fitness freaks, cyclists, runners, people who are tech-savvy and those who are not, backseat drivers, design aficionados, the fashion-conscious, and the use cases are as varied as the users.

Lechal currently accepts orders only through their website. Online and offline distribution will be available in India, US, UK and the Middle East very soon. Its manufacturer Ducere Technologies focuses on creating intuitive, unobtrusive and user-friendly wearable technology innovations. The brainchild of Krispian Lawrence and Anirudh Sharma, graduates of the University of Michigan and the Massachusetts Institute of Technology, respectively, the Hyderabad-based company was set up in 2011 with the aim of taking wearable technology to the people.

“For users that desire fitness metrics, users can set goals, create custom fitness plans, track steps taken, calories burned and distance traveled. The App stores all of the data, making it easy to track progress and share with friends. For users visiting a new city, or looking to rediscover their own, the footwear allows users to tag locations, set destinations and get real-time data on landmarks all around you. Lechal also boasts unique voice commands and an inherently social nature, enabling you to share your location with other users. The footwear is also ideal for groups of families and friends that want to keep track of everyone. For example, if a group is scattered across an amusement park but plans to meet at the same restaurant for dinner, Lechal can provide real-time location data. It’s a boon for additional convenience and safety” said Lechal.

“ With a fashion-forward design that focuses on inclusivity, the footwear is also made with premium materials like leather and suede. For those that want the same functionality in their current shoes, the fabric insoles are an ideal choice. In both the shoes and the insoles, all electronic components can be removed to allow for washing, ensuring easy maintenance ” the company added.

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